Congratulations on your latest music ‘ Love Came Down’ Jennifer! What is the biggest tip you followed when creating the sound?
I actually wrote this song back in 2018. The song was recorded by someone else and released. I thought they did a great job; however, I always felt a disconnect with the song. There were elements like the cello, etc. that I felt like we’re missing and it was in turn not my vision for the song. I always knew at some point I would rerecord it. It is now that time and I am proud that it is the first single off my upcoming Christmas project that will be out in 2023. My biggest tip is to listen to your gut when it comes to your music. Because it was not just my project at the time, I bowed out of certain decisions, but in the end you will never be happy with it if you just settle.
How did the sound evolve from the start to the finish?
My producer and I discussed every detail of this song. I wanted it to be a clear representation of the theme and style of the Christmas album I will be releasing next year. Most of my projects are very guitar driven and have rock and pop elements laced throughout. This Christmas project is very stripped down in comparison. I want it to feel like we are gathering in the living room around the Christmas tree.
Any tricks up your sleeve when making the music?
I feel like I am very fortunate to have my producer, Ricky Rodriguez. We have worked together for eight years. There are times we disagree, but overall, he really understands my vision. We are on the same page 99.9% of the time. Beyond that, we respect each other enough to be honest and say an idea “sucks” and we aren’t offended. I think that creative freedom allows continued growth.
Was there a collection of ideas that you had or did you have a really specific idea on the music?
Usually when I go into the studio, I have already pulled together 10-12 songs and made a project story. Some projects require more edge where some of my future projects are going to require more acoustic elements and simplicity. I usually already have a specific concept in mind and then we begin creating the aural storyline.
How much time do you demand of yourself to focus on music?
I want to be working on my music in some capacity every day. Now, that looks like different things. One day, maybe I will be focusing on new covers or practicing for upcoming gigs. The next, might look like scheduled co-writes or interviews. For so long, I put my music on the back burner and told myself I would work on it when I had the chance. God gave me that chance, so I want to be a good steward of that time.
Do you have any tips or tricks for our audience on how to manage your time when it comes to making sure your music is on track for release?
Yes. Create a calendar. And give yourself adequate time to do a pre-release and post-release campaign. For me, I try to have a good month of promo charted out for a single release. That allows you to come get a press release drafted and sent to local press and other potential press outlets. It also allows you time to reach out to possible stations that may premiere your song and help you promote it. Time is a necessity.
Give us links and all to hear the music and follow you!
Direct Me Page – https://direct.me/jenniferalvarado
Official Website – www.jenniferalvarado.com
Spotify Artist Profile – https://open.spotify.com/artist/0bM0RX6zTNn5MuKdpb92xU?si=d7Xr7cSlTkqcXXivm_9sIw&dl_branch=1
Instagram – @jenniferalvaradomusic
Tiktok – @jenniferalvaradomusic
Facebook Music Page – www.facebook.com/jemmusic12 (NOTE: It is JENNIFER ALVARADO MUSIC for tagging purposes)
Youtube – youtube.com/jemmusic12
Reverbnation – https://www.reverbnation.com/jenniferalvarado
Twitter – @guitardiva12
Soundcloud – https://soundcloud.com/jem1984
Jennifer Alvarado is an international recording artist from Vale, North Carolina and has amassed over 1 million streams on Spotify alone.
Her first EP project titled ”Playing with Fire” was released in April 2021. She released a country pop EP titled “Songbird: Part One” in July 2022. “Songbird” is a two part collection of songs that shows Jennifer’s growth as a writer and is sonically much different than her earlier projects. “Catfish” is the first single off the “Songbird: Part Two” EP that will be released in early 2023. Her music has a country sensibility with a pop current running through it. Her voice is smooth and passionate with a sweetness and power that merge seamlessly into satisfaction for the listener. Her sound is a mixture of country, pop and blues that reflect an eclectic blend of influences.
She has been recognized locally for her songwriting and was named ”One to Watch” by Nashville Songwriters Association in Spring 2021 and Spring 2022. Her songs “IDWYB” and “Filthy Water” were Top 10 Finalists for “Best Pop Song” and “Best Modern Country Song” for the Spring and Summer 2021 World Songwriting Awards. She was just recently named the “2021 Country Artist of the Year” by Indie Star Radio. Her song “Curious” was a Finalist for “Best Pop Song” for the Winter 2022 World Songwriting Awards and won “Best Pop Song” for the Indie Songwriting Awards in Winter 2022. Her song “Rock This Way” was named “Best Pop Song” and “Best Overall Song” by the Indie Songwriting Awards in Spring 2022. Her duet “Starz Collide” with Canadian band, The Whythouse, was just named “Best Duet” for the Summer 2022 Indie Songwriting Awards. She has been nominated for five International Singer Songwriter Association Awards, including “Female Vocalist of the Year”, a Josie Award for Female Music Video of the Year for “Filthy Water”, and a Carolina Music Award for Country Female Vocalist of the Year.
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