The Weeknd has shared a new music video to accompany his Dawn FM cut “How Do I Make You Love Me?” The animated clip was directed by Jocelyn Charles and creative directed and conceptualized with frequent Weeknd collaborators Cliqua. Watch it below.
The singer has also released Sebastian Ingrosso and Salvatore Gannaci’s new remix of “How Do Make You Love Me?” Check that out below, too.
The Weeknd issued Dawn FM—his follow-up to 2020’s After Hours—earlier this year. The Weeknd has shared visuals for the album’s “Sacrifice,” “Gasoline,” and “Out of Time,” the latter of which starred Jim Carrey as a doctor in an operating room.
In April, the Weeknd and Swedish House Mafia (who remixed “Sacrifice”) co-headlined Coachella 2022, filling in for Kanye West after he canceled his slot. Later that month, Kaytranada shared a remix of “Out of Time,” while Oneohtrix Point Never, a prominent co-producer on Dawn FM, reworked the album intro.
Revisit “5 Takeaways From the Weeknd’s New Album Dawn FM” over on the Pitch.