EXCLUSIVE: Amazon is entering The 1% Club.
The company’s Prime Video service is adapting the British game show, which airs on ITV in the UK, in the U.S. and Canada.
It will be produced by BBC Studios Los Angeles Productions and Magnum Media, which is behind the original.
The series tests the nation’s intelligence, based on a scientific survey. It’s not about what you learned at school or your ability to memorize facts. It’s a chance to test how your brain works through a series of questions that often lead to entertaining answers.
The series was created by Dean Nabarro and Andy Auerbach at Magnum Media and distributed by BBC Studios.
It has previously been remade in the Netherlands, Australia, Germany, France, Israel, Spain and Turkey.
The 1% Club will be executive produced by Ryan O’Dowd and Krystal Whitney for BBC Studios, Dean Nabarro and Andy Auerbach for Magnum Media, and Amazon MGM Studios. Wes Kauble will serve as the showrunner.
“Multi-award winning The 1% Club is a fun and distinctive play-at-home game show format where the questions aren’t a test of general knowledge but an opportunity to showcase logic, brainpower and common sense. Contestants of all generations and skill sets have a genuine chance to win – or, at least, brag to their friends,” said Lauren Anderson, head of AVOD Original Content and Unscripted Programming, Amazon MGM Studios. “We’re excited to partner with Dean, Andy, and BBC Studios to bring their global hit series – an addictive, family-friendly, and purely enjoyable show – to our U.S. and Canadian Prime Video customers.”
“The 1% Club has captivated millions across the globe through BBC Studios’ success bringing the hit format to a wide array of international markets outside the UK in just the past few years, and we’re now poised for a major expansion with our upcoming launch of a fresh, new version of the break-out series on Prime Video. The powerful global response to The 1% Club is proof positive that the format has undeniable audience appeal, and we’re thrilled to partner with Amazon to introduce this global sensation to the U.S. and Canada,” added Valerie Bruce, General Manager, BBC Studios Los Angeles Productions.