Style/ Beauty

5 Women Test: The Mimi Luzon 24k Gold Face Mask that models like Kaia Gerber and Irina Shayk can’t live without

Celebrity facialist Mimi Luzon is a favourite among top models including Kaia Gerber and Irina Shayk – and for good reason. Not only does she have more than 30 years’ skincare experience, but her most well-known treatment involves actual gold. Luckily for us, the famous 24k Pure Gold Treatment is available in an at-home version for all to enjoy (albeit for £275 a pop). Aside from being the height of luxury, advocates claim that gold infused skincare is a powerful anti-wrinkle ingredient also able to instantly boost glow and restore hydration. Here, five GLAMOUR editors put the treatment to the test.

Mimi Luzon 24k Pure Gold Treatment, £275, Net-a-Porter


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The Reviews

Lottie Winter, Beauty Editor


I have to admit, I was quite skeptical, and assumed it was another face mask fad that wouldn’t result in any actual skincare benefits. But I was pleasantly surprised by the experience. The Anti-Wrinkle Mask, which goes on prior to the gold leaf, feels luxurious, smells incredible and contains an impressive list of skin-loving ingredients like restorative peptides and hydrating hyaluronic acid. As for the gold? It was great fun and makes for a great picture. Plus, massaging in into skin undoubtedly provides an instant glow up.

Elle Turner, Deputy Beauty Editor


This is fancy. Wow. It was more of a faff than slapping on a sheet mask, but this was an occasion in itself. I have to say, I really enjoyed the process of giving my skin a nice, thorough clean, topping up the moisture with the Corrective Anti-Wrinkle Mask and then pasting the gold-flecked foil artfully over my face. Did I feel ridiculous wandering round the office with this on. No sir-ee. I felt glorious. I only wished I’d saved this for at home with a fluffy robe a towel turban and a glass of champers. My skin felt glowy and hydrated after – but this is mega expensive to make a regular habit.

Gloria Edokpolo, Beauty Intern


This is undoubtedly the most luxurious face mask I have ever used. Although rather fiddly to actually apply, the inconvenience was compensated for with the smooth feel and elegant finish. After all, I literally had 24k gold sitting on my face. Did I notice an immediate improvement in my skin? Not so much. But, I definitely felt like royalty.

Chelsea Hughes, Picture Editor


My skin has been hit hard by the wintery weather – it feels dry and in desperate need of some glow. I loved the entire experience of the 24k Pure Gold Treatment. It felt like my skin was really soaking it up and it smelt divine. As for my dry skin? Officially cured.

Olivia Lower, work experience


The Corrective Anti Wrinkle mask is so soothing to skin (especially as I had just removed all my makeup from the day). I then applied the gold leaf sheets and left the mask on for around 15 minutes before massaging it into my skin. Afterwards, my skin felt so nourished and had an instant healthy glow. Plus, it felt so soft which it never normally does, so this is a lovely treat!

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